Welcome to Sohini.com

Twitter, Facebook, YouTube, viral campaigns.......Don't know where to start in today's 24/7 media? You've come to the right place – I can help you negotiate it better.

People ask, “What's your beat?” The answer is “everything.” It doesn't matter who you are or what your project. I started with non-profits and socially conscious organizations. And I've helped individuals and for-profit companies tell their story better by helping with strategic communications, content creation, media relations, and online marketing. Hence my tagline: Sohini.com — negotiate media better.

I invite you to look through my site and contact me.